CORNERSTONE ELECTRIC

Wordpress Theme Development for Portland Electricians - CornerStone Electric

Launch CornerStoneElectric.com

SERVICES PROVIDED

• Website Redesign
• PHP
• CSS
• Wordpress Theme Development
• Blog Management
• Search Engine Optimization
• Local Search Engine Optimization
• Geo Targeted Search Engine Optimization

GOALS

To bring the CornerStone Electric internet marketing presence to the forefront of the Portland electrician market.

EXECUTION

Convenience was a high priority when designing the CornerStone Wordpress theme. We wanted to implement a visually impressive site that was easy to update, and with Wordpress as his CMS, Jack can update his blog anytime he wants – from the office or even job sites.

The integration of social networking into the website allows Jack the ability to update his Twitter account and every domain he owns whenever he posts on his primary site information about jobs, specials, or notable news about his business.

Our system of social network integration with Wordpress and sub-domains furthered the growth of CornerStone into new Portland metro areas and inspired Jack to take the next step.

That next step involved getting his business listed in Google Maps. With our local search engine optimization techniques, we helped CornerStone get listed in not just the local zip code but also in all of the surrounding areas.

CASE STUDY

Jack and the electricians of CornerStone Electric have a flexible Wordpress platform to update with tips, money saving tips, and environmentally friendly electrician options.

This constant stream of information has the phone ringing off the hook for Jack and his staff. In a time when the economy was rough and a 'dry-season' coming in over the holidays, Jack's phone rang consistantly from markets all over the greater Portland metro area.

Constant vigilance on his local search engine optimization campaign has helped Jack become one of the most sought-after electricians in the Portland area.

CONCLUSION

CornerStone Electric now has a practical system for updating online content. Integrating social networking into the Wordpress theme has opened up new possibilities that were not available to the company in the past.